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The history of Piombaia Farm starts from the union of two families: the Rossi family and the Cantini family. The Rossi family are originally from the area of Montalcino. In the 1950s Mario and his wife Carolina, both farmers, privately ran part of the Pecci family estate, a noble and ancient Montalcino family. Caroline comes from this line of the family.

The family’s business started in this way and grew with the Cantini family’s help. Vittorio Cantini, from Pisa, worked in the 1950s as a farmer in another estate. Soon he married Lida, Mario and Carolina’s daughter. This union enabled the purchase of other lands, among which the Piombaia Farm. It was the basis for the company and improved the agricultural business of the two families. Remo, Lida’s brother also helped in the success of the farm.

The family’s business started in this way and grew with the Cantini family’s help. Vittorio Cantini, from Pisa, worked in the 1950s as a farmer in another estate. Soon he married Lida, Mario and Carolina’s daughter. This union enabled the purchase of other lands, among which the Piombaia Farm. It was the basis for the company and improved the agricultural business of the two families. Remo, Lida’s brother also helped in the success of the farm. He became a priest and his devotion and precious advice played an important role in guiding the family during his life and even after his recent death. Remo’s indispensable help and Lida’s direction made the company grow. Their roles were separated: both brother and sister are in charge of the technical management and Vittorio is in charge of the economic management.

The whole area where the agritourism stands today was purchased in the 80s at the time of the Brunello wine production boom. The Rossi Cantini family foresaw that the future of Montalcino would be in its wine. Lida and Vittorio’s son Roberto enhanced the farm by modernizing it: new productive technology is used without sacrificing genuine and high quality aspects of the product. The agricultural activity not only expanded but developed in an agritouristic way with the restructuring of one of the most beautiful farmhouses in Montalcino: La Crocina

Piombaia, La Crocina and Aiole are all part of the company. The company will be handed down to Roberto’s children: Vittorio, Francesco and Cecilia, who show their devotion and desire to maintain the high quaility in the name of their family.




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